Independent Artists Now Have a New Hub for Music Distribution, Promotion, and Analytics

Viberate for Artists is a new platform uniting multiple tools that independent musicians need to advance their careers: digital distribution, music promotion tools like artist websites and playlist pitching, plus analytics on social media and music channels.

Viberate is a music data company providing professional music analytics to industry professionals. They have now expanded their services to offer data-driven tools to artists – some are completely free, others are available for $39 per year.

If you’re an artist, this is what you might find useful.

Free website for musicians

Viberate is the biggest crowdsourced database of artists in the world, with every artist page verified by a team of curators. This allows the company to generate a free website for musicians. Every artist has one – if not, the company says they’ll add it.

The artist website contains all the basic information, like 1) genre and base country, 2) top songs and music videos, 3) upcoming events, and 4) audience breakdown. Basically, every information music professionals need when screening the talent they want to book or sign. Artists can claim the websites to take control of them and add their contact and booking button. Viberate says the best thing about their free websites for musicians is that they are “beautiful, automatically generated and updated, and always ready to be shared”.

Spotify for Artist and other music stats

Artists can also look into their social media and streaming analytics on the same platform. By connecting their Spotify account, they get all their Spotify for Artists stats. They can 1) monitor their Spotify listeners, followers, streams, and stream sources, 2) look into their audience’s gender and age, 3) know in which cities and countries their fanbase is located, 4) in which countries their listeners are growing the fastest and 5) keep an eye on their playlist performance.

By tracking their playlist analytics, artists pinpoint their best-performing songs and see how their reach changed over time to assess the success of their releases. They also see which playlists generated the biggest number of streams or listeners, which is a great insight when planning promotional campaigns.

Digital music distribution

To be able to promote their releases, artists have to first release their music. The comprehensive Viberate for Artists hub also enables that. Artists get unlimited digital music releases to all major streaming platforms.

Spotify playlist pitching

After releasing their music, musicians can also promote their songs with a Spotify playlist pitching tool. They get access to a Spotify playlist chart ranking over 12M playlists by popularity. They can easily create a shortlist of playlists that match their music and could increase their reach.

Here, the filtering possibilities are top-notch.

They can filter the playlists by genre and subgenre, by playlist type (editorial, indie, etc.), song release date to make sure the playlists feature newly released songs and the popularity of featured songs. You can reach out directly to some playlist curators while some are available via external links.

For example, 83 indie curator playlists feature House music, have at least 15,000 followers, more than 30% of playlisted songs were released in the past 3 months, and you can contact them either directly through the platform or via external links.

An additional benefit here is that artists can also compare their performance to similar artists and identify popular playlists that featured their songs.

The Premium Viberate for Artists plan which includes music distribution, promotional tools, and advanced analytics is available for $39 per year.