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Whole Chain Sales of TAAT® at Speedee Mart Triple July-August 2022, The Canadian Business Journal

LAS VEGAS AND VANCOUVER, BC, SEPTEMBER 9, 2022 (GLOBE NEWSWIRE) — TAAT® GLOBAL ALTERNATIVES INC. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) (“We” or “TAAT®”) is pleased to announce that sales of all TAAT® varieties have increased nearly 200% month-over-month across the Speedee Mart chain, our “anchor account” for the Las Vegas market.In a press release dated March 2, 2022TAAT® announced that it has landed a chain-wide arrangement with Speedee Mart, which has operated gas stations in the Las Vegas Valley since 1995.

In addition to its low price and value proposition as a unique tobacco-free/nicotine-free product, TAAT® will tap into the steadily growing adult smoker user base in the Las Vegas market through its presence at prominent local events. We have been developing organically (for exampleArts District’s “First Fridays”), and a growing portfolio of retailers throughout cities with a population of over 640,000.1 Welcoming over 32 million tourists in 20212.

Beginning in 2022, TAAT® will be installed at all Speedee Mart locations in the Las Vegas area. Based on recent improvements in in-store activation strategies and localized marketing initiatives targeting adult smokers in Las Vegas, sales of TAAT® are projected to increase across the Speedee Mart chain from July 2022 to August 2022. tripled.

Beginning in 2022, TAAT® will be installed at all Speedee Mart locations in the Las Vegas area. Based on recent improvements in in-store activation strategies and localized marketing initiatives targeting adult smokers in Las Vegas, sales of TAAT® are projected to increase across the Speedee Mart chain from July 2022 to August 2022. tripled.

Readers using news aggregation services may not be able to view the above media. SEDAR or PR for investors Please see the section on our website for a version of this press release including all published media.

TAAT® Chief Executive Officer Michael Saxon commented: For competitive reasons, I can only share a limited amount of our playbook, but what I’ve been vocal about is the role of “focus markets” in our merchandising strategy. Selling new products, especially category creators, in the CPG and tobacco categories is more than just putting them on the shelf. A focused effort is required between sales and marketing to make adult smokers aware of the product’s existence, create moments that generate product trials, and convert that interest into regular purchases. Within a short period of time, we decided to make our home market, Las Vegas, our top priority market for 2022, and Speedee Mart has been a great partner. In July and August, he was pleased to see that TAAT® sales tripled as he did across Speedee Mart. We look forward to rolling out the same approach in other priority markets such as San Diego and Texas by 2023. ”

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1- https://www.census.gov/quickfacts/lasvegascitynevada

2- https://www.lvcva.com/research/visitor-statistics/

On behalf of our Board of Directors,

TAAT® GLOBAL ALTERNATIVES INC.

“Michael Saxon”

Michael Saxon, CEO and Director

For more information, please contact:

TAAT® Investor Relations
1-833-TAAT-USA (1-833-822-8872)
[email protected]

The Canadian Stock Exchange (“CSE”) has not checked the accuracy or adequacy of this release, is not responsible for it, and does not have a regulated service provider for CSE.

About TAAT® Global Alternatives Co., Ltd.

TAAT® develops, manufactures and markets alternative products in categories such as tobacco, hemp, kratom and other emerging CPG segments. The company’s flagship products are nicotine-free/tobacco-free, combustible products with a patent-pending matrix formulation that are sold in thousands of stores across the United States. With more than $80 million in annual gross revenue, TAAT® facilities include an operations center in Nevada, a distribution center in Ohio and multiple convenience stores.

For more information, see: http://taatglobal.com.

Forward-Looking Statements

This news release contains “forward-looking information” within the meaning of applicable Canadian securities laws. In many cases, but not always, forward-looking information and information are referred to as “plans,” “expects,” “does not expect,” “anticipates,” “estimates,” “intends,” ” anticipate, “unexpect,” or “believe,” or variations of such words or phrases, or that a particular action, event, or outcome “could,” “could,” “could,” Saying “could”, “could”, or “could” be taken, occurred or achieved. Forward-looking information in this news release includes, in addition to the following, statements regarding the expected performance of his TAAT® in the tobacco industry. Forward-looking information reflects management’s current expectations based on information currently available and includes a number of statements that could cause results to differ materially from those described in the forward-looking information. Subject to risk and uncertainty. Although the Company believes that the assumptions and factors used in preparing forward-looking information are reasonable, undue reliance should not be placed on such information and that such events may not be disclosed. There is no guarantee that it will occur within the stated time frame or that it will not occur at all. Factors that could cause actual results or events to differ materially from current expectations include: (ii) the growth and changing size of the tobacco market; (iii) changes in the regulatory landscape that applies to our business; (iv) other factors beyond our control. We operate in a rapidly evolving environment. New risk factors arise from time to time, and it is not possible for our management to predict all risk factors, and we do not know what impact all factors will have on our business or what factor or combination of factors may be. It is also not possible to assess the extent of the impact. It could cause actual results to differ from those contained in the forward-looking information. The forward-looking information contained in this news release is made as of the date of this news release, and the Company may not make any forward-looking information as a result of new information, future events or otherwise. We expressly disclaim any intention or obligation to update or revise. except where required by applicable law.

Statements in this news release have not been evaluated by Health Canada or the US Food and Drug Administration. Because each individual is different, the benefits, if any, of taking our products will vary from person to person. We cannot make any claims or warranties regarding the effects of our products on your personal health and well-being. Our products are not intended to diagnose, treat, cure, or prevent disease.

This news release generally includes (i) the company’s relationship with the third party entity mentioned in this release and/or (ii) the client/vendor/company whose relationship with the company is mentioned in this release. Service Provider Party. All rights to such trademarks are reserved by their respective owners or licensees.

Third Party IR Company Statement

Disclosures about the investor relations firm maintained by TAAT® Global Alternatives Inc. can be found under the company profile at: http://sedar.com.


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Whole Chain Sales of TAAT® at Speedee Mart Triple July-August 2022, The Canadian Business Journal

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