Business

The Canadian Business Journal invests $10 million in content that showcases local communities

LIMOURSKI, QUEBEC, September 21, 2022 (GLOBE NEWSWIRE) — TELUS is celebrating the 10th anniversary of maCommunauté, Optik TV’s local channel giving voice to the people of Rimousski, the Gaspé Peninsula, Saint-Georges and Sainte-Marie. , Montmagny, Baie-Comeau, Sept-Îles and surrounding communities. Since the launch of his maCommunauté in 2012, $10 million has been invested in producing original programming by creators from different regions of eastern Quebec. Whether it’s sports and cultural events, talks about celebrities from different regions of Quebec, short video segments about health and the outdoors, or programming on local issues, the Quebec community and its interests have always been at the heart of maCommunauté’s mission.

“I am proud to celebrate the 10th anniversary of maCommunauté. maCommunauté is a part of the lives of thousands of Quebecois, including my own family. No. Create quality time with your family by watching youth content together, watching shows that showcase local talent maCommunauté gives Quebec communities a voice, their voices We make passion and success part of our customers’ daily lives and entertainment.”

“maCommunauté is a vehicle for producing original content that represents local audiences. Content that they can relate to and allow them to see themselves. We no longer have to feel like we’re in. We feel represented.This channel focuses on the rich cultures and lands of different regions from a local perspective. is both an insider’s perspective and a high-profile platform for showcasing the talent of Quebec content creators.”

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Since 2012, over 280 original shows (over 700 hours of content) have been created by local producers. Each year, about 20 videographers and he over 150 local volunteers are responsible for producing content for the channel. Launched in 2016, his YouTube channel on maCommunauté has over 4 million views on his YouTube channel in 55 countries around the world.

To celebrate the channel’s 10th anniversary, the maCommunauté team has released this quick video, which features some of the producers who have contributed content to the channel over the past decade. Over the years, maCommunauté and its audience have had a plethora of shows, including:

  • Ça vaut le detourshares more than 300 stories showcasing organizations, individuals and businesses from remote regions of Quebec.
  • À l’affûtis one of maCommunauté’s first shows and has been about hunting and fishing since 2013.
  • Clopin Laneuil, a popular children’s show. His four episodes of the series published on YouTube have amassed over one million views.

Exciting programming is coming in the fall!

New shows are coming this fall to inspire and entertain. Future plans are as follows.

  • Les you de mon camion: This show explores the Gaspé Peninsula with heavy equipment operators and introduces viewers to their stories, career paths and daily operations. Viewers can learn more about their mission and how the impressive machinery works.
  • 1001 faces: Every community has outstanding people who stand out for their personality, work, and commitment to the community. 1001 faces It gives us a special chance to meet unique and colorful people in remote areas.
  • Papi Toukrosh: This show for younger kids revisits classic stories told through the lens of Papi’s completely unreliable memory. This children’s show offers plenty of laughs and surprises.

TELUS customers can access the maCommunauté channel by visiting channel 511. This content is also available as video on demand on channel 497, giving Optik TV subscribers access to their favorite shows anytime.

For more information on maCommunauté, please visit: telus.com/macommunaute.

About the terrace

TELUS (TSX: T, NYSE: TU) is a dynamic, global leader with $17 billion in annual revenue and 17 million customer connections across wireless, data, IP, voice, television, entertainment, video and security is a communications technology company that Our social purpose is to harness world-leading technology and compassion to drive social change and achieve remarkable results for humanity. Our long-standing commitment to putting our customers first drives every aspect of our business and makes us the clear leader in customer service excellence and loyalty. The numerous and sustained accolades that TELUS has earned over the years from independent industry-leading network insight companies demonstrate the strength and speed of TELUS’ world-leading network and encourage the people of Canada to Reinforcing our commitment to providing access to superior technology that connects , resources and information that make our lives better.

TELUS Health is Canada’s leader in digital health technology, improving access to health and wellness services and revolutionizing the flow of health information across the continuum of care. TELUS Agriculture & Consumer Goods is a global technology provider of innovative data insights and digital solutions, building an integrated, trusted and sustainable value chain. TELUS International (TSX and NYSE: TIXT) is a leading innovator in digital customer experience, developing next-generation technologies such as AI and content moderation for global and disruptive brands across high-growth industries such as technology and gaming. We design, build and deliver generational solutions. , telecommunications, media, e-commerce, fintech. TELUS and TELUS International operate in 28 countries around the world.

Driven by our determination and vision to connect all citizens for good, our deep, meaningful and enduring philosophy of giving the place we live in gives TELUS, our team members, and retirees a cash gift. This unprecedented generosity and unparalleled volunteerism has made TELUS the world’s largest giving company. Let’s create a brighter future together.

For more information on TELUS, please click here. telus.comfollow us @TELUSNews Twitter and @Darren_Entwistle on Instagram.

For more information, please contact:

Camille Grenier
Communications, TELUS
[email protected]


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The Canadian Business Journal invests $10 million in content that showcases local communities

Source link The Canadian Business Journal invests $10 million in content that showcases local communities

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