Brasa Peruvian Kitchen Takes $2 Million From Investors:, The Canadian Business Journal

garretschoenbergNovember 10, 2022

Brasa Peruvian Kitchen Takes Million From Investors:, The Canadian Business Journal

TORONTO, ON, Nov. 10, 2022 (GLOBE NEWSWIRE) — On Saturday, Nov. 12, from 12:00pm to 2:00pm, Peru may be making some pocket money at the state-of-the-art Brasa Peruvian Kitchen at 315 Queen. Let’s start brushing up on our trivia. St. West’s (John’s) will give away cash (no purchase required) to anyone who can answer a Peruvian trivia correctly. Don’t worry if you’re fumbling…we’re giving away a free camu camu smoothie and hot brasa chicken and Andes potato bowl, so everyone wins (while supplies last).

The Braça Peruvian Kitchen Queen West location is the fourth to open since the company first launched during the pandemic just over a year ago. Founder Michelle Falcon is on a mission to share her love of Peruvian flavors and ingredients with Canadians. The smoothie and bowl giveaway is a sneak peek at their products before they officially open on Sunday, November 13th.

“Growing up in Canada with my Peruvian roots, I want others to experience the beautiful and majestic elements that make Peruvian cuisine so unique,” said Michelle Falcon, Founder and CEO of Brasa Peruvian Kitchen. “We offer daily meals such as hot bowls and salads with authentic Peruvian flavors and ingredients as a friendly way to introduce Canadians to relatively unfamiliar cuisine.”

Established entrepreneur, international keynote speaker and bestselling author, Michel Falcon is no stranger to success. With King West mainstays such as Baro, The Loft and Petty Cash, he knows what it takes to make and sustain a successful business. Investors are also eyeing him. Falcon was able to secure $2 million in funding for Brasa Peruvian Kitchen less than a year after he started operations (led by renowned investor Stephen Arbib). All of this happened during a pandemic, at a time when most companies were just trying to survive and investments were out of everyone’s mind. And he’s not going to stop here. Expansion plans include opening around 100 restaurants by 2028, with an eye on the US market starting in New York in 2023.

With strong leadership and a people-centered culture, the menu reflects the company’s ethos. The Braça Peruvian Kitchen, designed by Peruvian-born chef Torontonian Guillermo Russo (who has worked with chef Gordon Ramsay) and New York chef Jose Luis Chavez (Michelin restaurant Mission Ceviche) Cuisine is centered around flavor and supported by nourishing ingredients. Crowded. Part of the menu development included the expertise of a local nutritionist-nutritionist pair to ensure a balance of flavor and nutrition. Their bowls and salads showcase animal and plant proteins, root vegetables, along with familiar items such as mixed greens, roasted chicken, and shrimp, while showcasing new flavors and exports from Peru such as rocoto, golden beets, and more. , brings a grainy flavor and a balanced diet. Sweety Drop peppers and toasted Peruvian corn. With unique flavors and ingredients drawn from the Pacific Ocean and the Andes to the Amazon rainforest, the success of this fast-service brand is no surprise to its growing fan base.

“These delicious bowls are another testament to Toronto’s thriving and diverse food scene,” says YouTube food and travel personality Gunnarolla (known for her viral travel and food videos). are available). He first fell in love with Braça Peruvian Kitchen after tasting some unique ingredients. “I love the complexity of the flavors and textures…I feel like I’m getting a taste of Peru without the jet lag.”

Customers are looking forward to signature products from healthy bowls to smoothies at the new location (which officially opens on Sunday, November 13th) and, as they do at each new location, they are promoting local farming projects in Peru. You can rest easy knowing that $10,000 will be donated to help. Opened.

Brasa Peruvian Kitchen is available at these locations and can also be ordered through their website, UberEats and Ritual.

This Saturday from 12:00pm to 2:00pm, lunch giveaways include camu camu smoothie (with almond milk, banana, tropical fruit blend, lucuma, golden berries, camu camu berry) and hot brasa chicken (mixed greens, roasted chicken) , with mint cucumber). , Roasted Garlic, Panca Potatoes, Raw Shredded Carrots, Salsa Criolla, Golden Beets, Hot Locoto and Lime Sauce) or Vegetarian Option, Andean Potato Bowl (Mixed Greens, Roasted Garlic with Panca Potatoes, Peruvian Mixed Corn, Queso Fresco, Peruvian Black Olives , Toasted Peruvian Corn, Double Avocado, Maca Dressing). Be careful with some of these ingredients…it might land your pocket money!

For more information, please visit www.brasaperuvian.com.

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Inquiries from all media:

Jenny Shin, President and CEO History Public Relations

[email protected] | | 1-647-286-8584

Digital link:

Website: https://brasaperuvian.com/

Instagram: https://www.instagram.com/brasaperuvian/

Facebook: https://www.facebook.com/brasaperuvian/

twitter: https://twitter.com/brasaperuvian

About Founder and CEO Michelle Falcon

Michelle Falcon is a restaurant entrepreneur, international keynote speaker and author. People His First His culture philosophy is used to create customer experience, employee engagement, and company culture strategies to grow their business.

In 2016, Michel and his business partners owned and operated a portfolio of restaurants and venues in downtown Toronto, including Baro, The Loft and Petty Cash.

In 2018, Michelle was hired by McDonald’s Canada to be the spokesperson for the National Hearing Day campaign. That same year, he published his best-selling book, A People-First Culture: Building Lasting Businesses by Shifting Focus from Profit to People.

In 2019, inspired by US-based brands such as SweetGreen and Cava, Michel launched his own fast-casual restaurant concept, Brasa Peruvian Kitchen. In 18 months, he was able to open his 5 corporate locations with his eyes on the 2023 US market. He’s on a mission to incorporate into fast casual the customer and employee focused strategies he’s used in dozens of industries. The restaurant industry is often not seen as a haven for great places to work or guest experiences.

Throughout his career, he has advised companies such as Subway, Verizon Wireless, Alfa Romeo, Electronic Arts, JP Morgan Chase and many other world-renowned brands.