What Is an MVP App and Why Should You Make One?

You may have heard of the term MVP. In sports, it means Most Valuable Player, but in mobile app development, it’s entirely something else. So, what does MVP mean in mobile technology?

MVP stands for Minimum Viable Product. An MVP is a barebones version of an app idea that offers basic features. Many startups and enterprises nowadays partner with top mobile software companies in order to create MVPs.

What is the purpose of an MVP?

Businesses develop MVPs for different reasons:

  • Initial functionality that tests market need.
  • Showcasing the product to potential investors.
  • Gain valuable feedback from early adopters.
  • Accelerate momentum for organic growth.
  • Create hype.

What are some famous examples of MVPs?

One of the most famous examples of a company leveraging an MVP to gain business is Instacart. The developers of the grocery store app only created the frontend of their app. The backend wasn’t ready for consumer consumption due to instability. It needed time, but the business still wanted to capitalize on the idea. So initially, they used the Instacart MVP to gain orders and bought and delivered them to users themselves.

An example of an MVP building hype is Dropbox. The cloud file hosting service showcased the MVP in a YouTube Video, and the signups rose from 5,000 to 75,000 in a short time. Dropbox hasn’t looked back since, boasting billions of dollars in revenue and hundreds of millions of users.

You don’t have to look further than Uber for an example of how barebones an MVP can be. The initial Uber app simply connected riders with cab drivers and offered basic payment options. But the complete version of the app uses machine learning, artificial intelligence, privacy protection systems, tracking, and much more to provide multiple features to users.

What are the primary benefits of developing an MVP?

Developing a feature-rich app can be quite expensive and time-consuming. The most significant benefit of developing an MVP is that you’ll have a minimum viable product without breaking the bank. You can leverage the MVP to gain financial backing or start the front end of your business.

Another benefit of developing an MVP is that you can foster relationships with early adopters. As you probably know, early adopters are the most loyal users. They can help drive brand value and organic marketing.

Finally, an MVP helps you develop a better product. Developing an app with expensive and sophisticated features that no one wants is a recipe for disaster. With an MVP, you can test the app and make more intelligent design decisions.

How to develop an MVP?

The good news is that you don’t need software development skills to create an MVP. You can outsource the work to an agency. It’s always a good idea to work with a local company for the best results. For example, startups and enterprises in Canada’s tech hub should look for top app developers in Toronto and surrounding areas.

An experienced app development company will help you create a roadmap for your app. They’ll assist with marketing, research and offer a realistic timeframe and cost quote, whether you need an iOS or Android app.

There are certainly many benefits to developing an MVP. Explore your options today to capitalize on your software idea.

Related Articles

Back to top button