Porn star Gigi Dior in trademark dispute with Christian Dior Couture

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What’s your name?

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For porn star Gigi Dior, who trademarked her name last year, a lot.

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An adult entertainer is facing a lawsuit from Christian Dior Couture asking the courts to overturn its trademark, which it says is damaging its business.

“This is ridiculous. My name has nothing to do with couture. The funny thing is that I usually don’t wear clothes at all,” Gigi told Page Six of the New York Post about the suit. .

The trademark was approved on Sept. 20, 2022, the outlet reports.

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A month later, Gigi received a notice from Christian Dior saying, “They are suing for approval of my trademark, diluting the name Dior and claiming I dilute their product.” received.

She told the Post:

Gigi uses this name on her personal website, social media accounts, OnlyFans, and webcam work.

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The Paris-based couture house isn’t happy with its relationship with Gigi. “Priority and Confusion Potential, Dilution by Blur, Dilution by Discoloration”.

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“All goods and services … are opposed, i.e., entertainment services … personal appearances by porn stars … offering websites featuring adult-themed photos and videos that cannot be downloaded,” the filing added. .

In her two years in the business, Gigi has starred in seven adult films and has been nominated for over 45 cam awards for her webcam work.

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She has until November 17th to respond to Christian Dior Couture’s appeal.

“If I lost my name, I built a brand around this name. It became me and my reputation.

“I have thousands of T-shirts, billboards and photos,” added the former model and single mother of four.

“I keep all my websites and social media. Losing this name would be a disaster, so I’m going to have to start over. I’m devastated, and it’s ridiculous.”