Business

Better Brand No BS Skin Care Brand Announces Sponsorship of UFC Champion Julianna Peña, Canadian Business Journal

Vancouver, British Columbia, March 10, 2022 (GLOBE NEWSWIRE) — Simply Better Brands Corp. (“society” Also Just a good brand(TSX Venture: SBBC) (OTCQB: PKANF), a subsidiary of Simply Better Brand, NoBS Life, LLC (” NoBS Skincare” or “NoBS”) and Julianna Peña, won the UFC Women’s Bantam Weight Championship last December. A mixed martial arts fighter who was selected as the MMA Junky Female Fighter of the Year.

“Julianna represents the purpose of No BS skin care. She’s an amazing inspiration and breaks stereotypes from every angle. Being a woman makes us strong and wins the UFC Championship. It doesn’t mean you can’t, and being a fighter doesn’t mean you can’t care what our faces look like. If you want your skin to look beautiful, You have to be healthy. That’s why we developed a skin care line that’s free of toxic ingredients and BS. That’s why Juliana broke the stereotypes of people and started with skin care to get rid of all the unwanted and toxic BS. That’s why it’s the perfect partner to encourage elimination, “said Diana Briceno, CEO and Founder of No BS Skincare.

Sponsorship includes carefully selected and genuine content that matches the genuine position of the No BS brand, and promotes brand awareness through social media integration, public relations activation, and potential product innovation collaboration. I will increase it.

“As a professional athlete and champion, the most important criterion I have set myself is to be the best. I am not tolerant of BS, so I am very excited to be part of the NoBS skin care team. I don’t skip the steps in or the steps in my skin care routine. I just put a clean product on my skin. Also, BS skin care does not offer one of the cleanest products on the market. I am honored to share my love for No BS with the general public and help them benefit from these wonderful products, “says Juliana Penha.

Originally built as a direct consumer brand, NoBS will continue to expand its omni-channel in 2022 with Julianna. Now present on Amazon and Target, the brand will be in CVS this year. “NoBS’s credible and transparent brand is resonating with today’s consumers as part of its wellness transformation. We consistently wrap from large mass brands that aren’t very clean formulas. Currently, our focus is on continuous science-driven innovation and ubiquitous distribution to meet growing demand, “said Kathy Casey, CEO of Simply Better Brands. increase.

Service share

No BS has signed a Brand Ambassador Agreement (“Agreement”) with Julianna Peña dated March 1, 2022. Julianna Peña is arm length against No BS and the Company. Following her contract, Julianna Peña has agreed to act as a brand ambassador for No BS and provide certain online posts, recommendations and social media content. Considering the services provided under the contract, No BS has agreed to pay Julianna Peña an engagement fee of US $ 100,000 (“engagement fee”). A one-time bonus of $ 25,000 from certain sales and if the campaign generates a total revenue of at least $ 500,000. Each of these payments must be made in our common stock (“common stock”) or in cash, at the discretion of no BS, subject to the approval of the TSX Venture Exchange. Engagement fees will be paid in four installments, paid quarterly from May 1, 2022. Other charges will be paid when the relevant sales target is achieved. The number of common stock is determined based on the 10-day volume-weighted average price of common stock on the payment date and must not be below the discounted market price (as defined by the TSX Venture Exchange). The contract period is one year.

About Simply Better Brands Corp

Simply Better Brands Corp. is a leader in international omni-channel platforms with diverse assets in the emerging plant-based and holistic wellness consumer product category. The company’s mission is to lead informed millennial and Generation Z innovations in the area of ​​fast-growing plant-based natural and clean ingredients. We continue to focus on expanding into the high-growth consumer product category, including CBD products, plant-based foods and beverages, and the global pet and skin care industries. For more information on Simply Better Brands Corp., please visit https://www.simplybetterbrands.com/investor-relations.

Neither the TSX Venture Exchange nor its regulatory service provider (the term is defined in the TSX Venture Exchange Policy) is responsible for the validity or accuracy of this release.

contact address

Simply Better Brand Co., Ltd.
Brian Meadows
CFO
+1 (855) 553-7441
ir@simplybetterbrands.com

About without BS skin care
The No BS brand is committed to driving out BS in the beauty industry with clean ingredients that work smarter to achieve healthy, radiant skin. They don’t promise miracles in bottles: they promise clean prescriptions, visible results, and a BS-free cosmetology culture that all of us can lag behind. They are proudly partnering with organizations such as She Recovers, Feeding America, Project Glimmer and Lotus House that are committed to influencing truly positive change.

Information about the future outlook
The specific statements contained in this news release make up the “Forecast Information” and “Forecast Statements” used in applicable Canadian securities law. Forward-looking statements and information are based on management’s plans, expectations, and estimates at the time the information was provided, and certain factors, including not particularly the company’s financial position and development plans. And is subject to assumptions. It changes as a result of unforeseen events, the impact of the COVID-19 pandemic, the regulatory environment in which we operate, and our ability to execute our business plans. Specifically, this news release contains forward-looking statements related to, but not limited to, the following: The impact of the partnership between NoBS and Julianna Peña. Cash or common stock and future payments under this Agreement by TSX Venture will be exchanged for approval of such payments as necessary. ..

Forward-looking statements and information may differ materially from various risks and uncertainties, as well as plans, estimates, and actual results as predicted by such forward-looking statements and information. Affected by other factors. Factors that may change or inaccurate the forward-looking statements and information in this news release include the risk that any of the assumptions mentioned may prove valid or unreliable. , Not limited to these. In the event of any of the above, the company’s financial position and development plans may change, creating other risks and uncertainties that apply to the CBD or the broader wellness industry, delaying planned work or An outage will occur. Available to the company and under the company profile at www.sedar.com as described in the company’s annual information form.

The above assumptions and risk summaries related to the forward-looking statements in this news release are provided to provide shareholders and potential investors with a more complete view of our current and future business. And such information may not be appropriate. For other purposes. There is no statement by us that the actual results achieved are the same as those referred to in the forward-looking statements in whole or in part, and we have publicly updated or included any of them. We shall not be obliged to revise it. Statements of new information, future events, or other consequences of the future, except as required by applicable securities law. ..

Photos accompanying this announcement are available at https://www.globenewswire.com/NewsRoom/AttachmentNg/dfcb86e5-677b-4cbd-9ce9-7cccd9998c23.


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Better Brand No BS Skin Care Brand Announces Sponsorship of UFC Champion Julianna Peña, Canadian Business Journal

Source link Better Brand No BS Skin Care Brand Announces Sponsorship of UFC Champion Julianna Peña, Canadian Business Journal

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